


Asia: Land of opportunity for Western television producers.
Coproduction with Asia is a challenge. We’re talking about very different cultural practices, different levels of transparency, different understandings about decision-making and management. It takes years to build up the knowledge and the relationships. You have to...
The Bridge partners-up in Thailand
TVBurabha team, Thailand A highly successful mentoring relationship between Amanda Groom and Nattanan Kulrapeekorn resulted in Nattanan winning the Asian Side of the Doc 2016 Best Pitch for the TV Burabha programme series, Creepy Crawlie Superfoods. With the series...
Focus
Amanda Groom speaks on Asian opportunities at the Focus Event on Asia, London December 2016
Seoul International Drama Awards Seoul 2016
Amanda Groom, International Judge at the 2016 Seoul International Drama Awards. Award: Best Director, going to Susanne Bier (The Ink Factory) for ‘The Night Manager’, collected by Alexei Boltho. Award: Best Screenwriter going to: Eva Spreitzhofer for...
Training Asian documentary makers for Asian Side
Amanda Groom Producer Trainer and Panel Moderator at ASIAN SIDE OF THE DOC Bangkok.
Business Intra Asia Panel sponsored by NHK, Asian Side Bangkok November 2016
Exploring the new and innovative funding initiatives and broadcaster commissioning strategies stimulating the dynamic Asian factual programmes sector. NHK’s Akira Yoshizawa, PTS’s Jessie Shih and Amelia Dare to Dream’s Amelia Hapsari, and (on the right) Justin Deimen,...
Asian Side Winners, Bangkok 2016
Amanda Groom. MD The Bridge and Yves Jeanneau, CEO SunnySide, award the Asian winners of Asian Side of the Doc, November...
A Primer for the Asian Market
MIP TV 2017 Amanda Groom and Andrew Jaehyuk Lee deliver a clarion call for international TV business with Asia. A Primer for the Asian Market MIP TV April 2017 Credits: Amanda Groom MD The Bridge, Andrew Jaehyuk Lee, Senior Vice President, CJ E&M, South Korea...Brexit and the UK film and television industry
Amanda Groom joins the Westminster Media Forum with Richard Jonston, CEO Endemol Shine UK to discuss Looking Beyond Brexit to international trade agreements and media soft power, and the opportunities that Asia brings to the UK’s Creative Industries.

New Series: John Torode’s Korean Food Tour
The MasterChef host is to front John Torode’s Korean Food Tour, a 10 x 60-minute series for Good Food. He will visit temples, street food stalls, restaurant kitchens, join families in their homes, head up mountains, take a trip to the seaside, and go to festivals and feast days, in search of Korea’s finest treats. UKTV has partnered with Hyundai Media in South Korea and the Korea Communications Agency (KCA) to fund the series and the deal was brokered by Amanda Groom-run The Bridge. It is distributed globally by Argonon International.

UK, Thailand Cook Up Copro Pact
Soonthorn Areerak, COO MCOT (left), Amanda Groom, MD The Bridge (centre), Morrakot Na Chiangmai, CEO Panorama International (right). The Bridge is in development on a new co-production TV series working with Blink Films UK and UKTV, and Thailand’s Panorama...
Asian Side of the Doc, Bangkok 2016
The Team including: Yves Jeanneau CEO SunnySide of the Doc, Edmée Eléazar MD, Eléazar Productions (woman in black) and Amanda Groom with Morrakot Na Chiangmai, CEO Panorama International (woman in red) and Soonthorn Areerak, COO MCOT. Delivering multiple new...
Report: Brexit, a Survival Guide for the TV Industry
Groom’s company links British producers up with other companies around the world, so she’s seen the concerns, but also the optimism about potential business outside the EU. “There’s been a lot of hard learning in coproduction with Asia. What has happened suddenly with Brexit is… English-speaking producers have realised what a phenomenal opportunity there is in Asia. Perhaps, if you like, out of desperation, my phone has certainly been pretty busy… All of the hard learning that has happened with Asia, Asian coproduction partners, Asian platforms, Asian business arrangements, and strategic alliances, all of that learning has come to make dealing with Asia more straightforward than it ever has been.”

Women in Film & TV Event: Asian Film and TV Market
Original source: WFTV Original date: Wed 26 October 2016 The economy of Asia comprises 60% of the world population and according to a report from Ernst and Young in 2012, China will be the world’s biggest film market in 2020 – surpassing the US. Twenty-two new cinema...
Asian docs evolution underlines region’s potential
Original source: http://tbivision.com/features/2016/12/asian-docs-evolution-undelines-regions-potential/690401/ Original date: December 12, 2016 By: TBI Editor, Stewart Clark Amanda Groom, MD of The Bridge, which facilitates deals between Asian- and English-language...
Asia Reaches Out
Amanda Groom, MD of The Bridge, masterminded the Taste of Thailand deal and summed up proceedings when she said Thailand was following a path similar to South Korea’s government-backed strategy of cultural ‘soft power.’ It promoted the nation’s cultural traditions and people to the rest of the world, and is the reason “its cultural exports like K-Pop and TV shows are on the map,” according to Groom. “Malaysia is looking to do the same thing, and now so is Thailand.” And there’s every possibility that others will follow.
